ΦΙΛΗ - DERIVED FROM ΦΙΛΟΣ (PHILOS) MEANING 'FRIEND'.
An Australian-born luxury label for babies and children offering heirloom quality sleepwear, nursery room essentials, soft toys, and decorative products made from natural and recycled fabrics.
Founded in Sydney in 2017 by Anna Vidović, Philé began as a collection of elevated basics to gift her friends and their children. The granddaughter of a seamstress, Anna grew up with an appreciation for natural fabrics and slow craftsmanship - two principles that stand at the heart of Philé.
In 2022, the brand evolved from a lifestyle label to a dedicated collection for baby, young children, and their parents.
Looking to the European luxury houses for guidance, Philé pieces
aim to honour traditional craftsmanship, intricate stitching details, luxurious trims, and above all noble fabrics with sustainability at their core.
In a world where people consume for all the wrong reasons, Philé aims to prove that shopping with purpose pays off in the long run.